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Carlson Marketing's Fay Beauchine to Head National Business Travel Association Foundation
Minneapolis, MN | January 21, 2008
Carlson Marketing's Fay Beauchine, executive vice president, Engagement & Events, has been named chair of the National Business Travel Association (NBTA) Foundation. The Foundation based in Alexandria, Va., provides the business travel industry with research, scholarships and educational programs.
Beauchine, a former Northwest Airlines sales executive, is widely respected in the travel industry. She currently co-chairs the 2008 Masters Program, the premier forum for senior executives in the corporate travel industry. Beauchine also is the vice president of the International Society of Incentive Travel Executives Foundation, and has served as a trustee for the the National Business Travel Association, and Meeting Planners International. She is past president of the Society of Incentive Travel Executives and past chair of the Greater Minneapolis Convention and Visitors Association. Beauchine has been named three times by Business Travel News as one of the business travel industry's top 25 most influential executives, received Hong Kong and London travel and tourism honors, and has been named by Corporate Report as one of Minnesota's Leading Business Women.
"I am honored to have the opportunity to advance the NBTA Foundation's mission to serve the industry through research and education," said Beauchine. "With an outstanding board of industry leaders, we will continue to enhance the success the foundation has built -- an unparalleled scholarship program and unique research projects that benefit NBTA members, foundation donors, and the industry as a whole.
"Business travel continues to play a critical role in our overall economy. We've found that nothing replaces face-to-face meetings when it comes to getting things done. At Carlson Marketing we combine meetings & motivation, hospitality & mobile marketing. All these elements together make for increased engagement with employees and business partners," she concluded.
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About Carlson Marketing Worldwide
Carlson Marketing helps global Fortune 1000 clients increase their ROI by designing and delivering sales and marketing programs that drive measurable results. Carlson provides its clients with cool new marketing concepts, coupled with rock solid delivery across its global service offerings: Loyalty Marketing, Incentive & Recognition Events, Business Meetings, Event Marketing, Enterprise Travel Solutions, Enterprise Engagement, Creative, Interactive, Peppers & Rogers Group consulting, and Decision Sciences measurement analytics.
Carlson Marketing employs 3,000 marketing professionals across 21 countries. www.carlsonmarketing.com
About NBTA Foundation
The NBTA Foundation is the education and research foundation of the National Business Travel Association (NBTA). The foundation was established in 1997 to support NBTA's members and the industry as a whole. As the leading education and research foundation in the business travel industry, the NBTA Foundation seeks to fund initiatives to advance the business travel profession. The foundation offers the only master's-level accredited course and professional designation for the corporate travel professional, the Global Leadership Professional (GLP) program, in partnership with The Wharton School. The industry's leading benchmarking resource - the Managed Travel Index® (MTI) & Benchmarking Tool - is offered by the foundation. The NBTA Foundation is a 501(c)(3) nonprofit organization. For more information, see www.nbtafoundation.org.