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Country Inns & Suites By Carlson Improves Hotels Fitness Centers With New Equipment
Minneapolis, MN | April 20, 2009
Country Inns & Suites By CarlsonSM today announced plans to install a new generation of fitness equipment from Nautilus, Inc. and Life Fitness to upgrade the fitness experience for guests at its more than 450 properties in the Americas. New standards ensure that within four years, fitness centers at Country Inns & Suites hotels will feature Nautilus® or Life Fitness treadmills, elliptical cross-trainer machines and multi-gym units. Installation of the new equipment is already underway at many properties around the country.
"Because fitness centers are among the top five hotel amenities that guests deem important when choosing their hotel, we want to ensure consistent, high quality equipment at every property," said Jim Grimshaw, senior director, Brand Program Development & Standards for Country Inns & Suites By Carlson. "Nautilus and Life Fitness are premier fitness brand names that our guests trust to deliver the type of workout experience on the road that they would receive at their own gym. This, along with a new fitness center design currently being implemented, is a significant enhancement at Country Inns & Suites, offering a fresh, upgraded experience that sets us apart in the select-service category."
In addition to the new equipment standards, the fitness centers also incorporate a new interior design that includes black rubberized floors for added shock absorbency, a decorative splash wall with accent colors and modular framed art, and black or stainless steel convenience accessories.
About Country Inns & Suites By CarlsonSM
Country Inns & Suites By CarlsonSM, a leading select service hotel brand, features residential-style architecture and comfortable, home-like design concepts including a fireplace, central staircase in its lobby and an in-hotel guest lending library. The brand includes more than 465 locations in the Americas, Europe and India. It is part of Carlson Hotels Worldwide, a leading global hotel company with more than 1,000 locations in 73 countries under the brands of Regent® Hotels & Resorts; Radisson® Hotels & Resorts; Park Plaza® Hotels & Resorts; Country Inns & Suites By CarlsonSM and Park Inn®.
About Nautilus, Inc.
With a brand portfolio including Nautilus®, Bowflex®, Schwinn®Fitness, StairMaster® and Universal®, Nautilus manufactures and markets innovative fitness products through global direct, commercial and retail channels. Formed in 1986, the Company had 2008 sales of $411 million. It has approximately 850 employees and operations in Washington, Oregon, Virginia, Canada, Switzerland, Germany, United Kingdom, Italy, China and other locations around the world. Website: www.nautilusinc.com
About Life Fitness
Life Fitness, a division of Brunswick Corporation (NYSE: BC), is the global leader in designing and manufacturing a full line of high-quality fitness equipment for commercial and consumer use. www.lifefitness.com.