CarlsonSM anticipates travelers' lifestyle needs with launch of Radisson® Business Class

Minneapolis, Minn. | September 01, 2010

Carlson, a privately held, global hospitality and travel company, today announced the launch of Radisson Business Class, a comprehensive new product and service offering developed around the concept of “travel empathy.” Radisson’s Business Class provides guests with access to specialized amenities and services designed to ensure a seamless transition from the office to the hotel room. To commemorate its debut, Radisson is offering a special Business Class upgrade promotional rate.  From Sept. 1 to Oct. 31, 2010, members of its goldpoints plusSM guest loyalty program, or those that enroll, can obtain the Business Class upgrade for USD 5 compared to the average USD 30 value, at all Radisson hotels in the United States, Canada and the Caribbean. 

“Empathy means being in the forefront of understanding trends, travelers’ needs and lifestyle changes,” said Thorsten Kirschke, executive vice president and chief operating officer, Carlson Hotels, The Americas. “One of the key priorities of our Ambition 2015 growth strategy is to enhance services for travelers who choose to be our guests.”

Business Class is part of the World of Radisson, a series of globally consistent services and amenities, designed with guests’ unique requirements in mind.  Business Class is available globally in Europe, the Middle East and Africa, has now expanded to the Americas, and is scheduled to be launched in Asia Pacific by mid-Autumn. By the end of 2010, Business Class will be available in more than 400 Radisson hotels in more than 70 countries around the world.

Globally, Business Class features:

  • Upgraded room

  • Breakfast for one

  • Daily newspaper delivered to guest room

  • Turn-down service

  • Upgraded room amenities 

In addition to the amenities available globally, Business Class at all Radisson hotels in the Americas feature:

  • 1,000 bonus Gold Points® per night award

  • Early check-in (based on availability)

And with all stays at Radisson in the Americas, guests will receive free Internet, which is highly valued by business travelers.

For further details on Business Class by Radisson, visit http://www.radisson.com/businessclassoffer.

For information on enrolling in goldpoints plus and take advantage of the Business Class by Radisson offer, visit https://www.goldpointsplus.com/

About Carlson

Carlson is a privately held, global hospitality and travel company headquartered in Minneapolis, Minn. Carlson encompasses more than 1,075 hotels, including, Radisson®, Country Inns & Suites By CarlsonSM, Park Inn® and Park Plaza®; more than 1,000 restaurants, including T.G.I. Friday’s® and Pick Up Stix®; and a majority stake in Carlson Wagonlit Travel®, the global leader in business travel management. Carlson operates in more than 150 countries and its brands employ about 150,000 people. http://www.carlson.com

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Joan Cronson or Ben Gardeen, Carlson, | 1 763-212-1418 or 1 763-212-8129 | jcronson@carlson.com or bgardeeen@carlson.com

Heather Tremblay, MS&L | 1 323-866-6035 | heather.tremblay@mslworldwide.com

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