CWT Vacations announces completion of rebranding of former Macy’s travel locations

Minneapolis | May 02, 2011

CWT Vacations, the leisure travel division of Carlson Wagonlit Travel (CWT) North America, today announced the completion of the rebranding of its Macy’s Travel retail leisure travel locations to Carlson Wagonlit Travel. This name and logo change enables these offices to more closely align with CWT’s globally recognized brand while remaining in their current locations in Macy’s department stores throughout Minnesota and Michigan.

“While our name and brand have changed, clients of Carlson Wagonlit Travel will continue to have access to the same experienced travel advisors, the same leisure travel options, and the same personalized service they’ve always enjoyed with Macy’s Travel during our 47-year history,” said Sue Kerby, vice president, U.S. operations, CWT Vacations. “We remain located within select Macy’s department stores in Minnesota and Michigan, and look forward to assisting current and new clients with planning and arranging their next vacation.”

CWT Vacations and Carlson Wagonlit Travel leisure offices offer clients exclusive amenities and other complimentary, value-added services on thousands of leisure travel packages. CWT has negotiated these additional, unique benefits based on its strong supplier relationships, as well as its membership in Virtuoso, a global, exclusive premium leisure travel organization that includes less than 1 percent of U.S. travel agencies in its network.

Brian Hace, vice president, Client Services, CWT North America, shared that the adoption of the Carlson Wagonlit Travel brand for former Macy’s Travel locations reinforces CWT’s commitment to its leisure travel business throughout North America. “We are grateful for the confidence our clients put in us when they entrust CWT to handle their vacation plans, often year after year as part of a long-term relationship,” he shared. “We look forward to maintaining those connections going forward, and to earning the business of new clients based on the quality service and extensive experience our travel advisors provide.”

About Carlson Wagonlit Travel
Carlson Wagonlit Travel (CWT) is a global leader specialized in business travel management. CWT serves companies, government institutions and non-governmental organizations of all sizes in 149 countries and territories. By leveraging both the expertise of its people and leading-edge technology, CWT helps clients derive the greatest value from their travel program in terms of savings, service, security and sustainability. The company is also committed to providing best-in-class service and assistance to travelers. CWT services and solutions comprise: Traveler & Transaction Services, Program Optimization, Safety & Security, Meetings & Events and Energy Services. In 2010, sales volume for wholly owned operations and joint ventures totaled US$24.3 billion. Carlson Wagonlit Travel supports the global healthcare initiative known as MASSIVEGOOD, which enables travelers to make a “micro-contribution” when they purchase travel services. For more information about CWT, please visit our global website at

Media Contact:
Stefanie Tschida
Carlson Wagonlit Travel
phone: +1 763 212 1404

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